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PROJECT UPDATE
GERMANY
Audi Germany, a leading manufacturer of automobiles and
motorcycles in the premium segment, is pooling its expertise in the
area of e-mobility with Salesforce, a global leader in CRM, to deliver
smart, personalised customer engagement throughout the entire
customer lifecycle. Audi’s new innovative ‘Functions-on-Demand’
solution enables customers to order and obtain – temporarily or
permanently – optional equipment and services for their vehicles. As a
result, owners of an Audi benefit from a high degree of flexibility and
freedom. The Audi e-tron and Functions-on-Demand solution can
be experienced at the Salesforce Basecamp events in Munich,
Düsseldorf and Berlin.
SWITZERLAND
Swisscom, the largest telecommunications service provider in
Switzerland, and Ericsson, have switched on the first large-scale
commercial 5G network in Europe to support commercially available
smartphones. The long-term strategic partners went live with the
network on April 17, following Swisscom’s securing of a commercial 5G
license. As all the other component parts were already in place, securing
the license meant the partners simply had to switch the network
on. The commercial 5G network and related 5G services are now
available in 54 cities and communities in Switzerland.
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