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TEST
AUTOMATION
SETS THE
WINNERS APART
FROM THE LOSERS
AND DEVELOPING
A BEST PRACTICE
TESTING
PROCESS FOR
ANY BUSINESS IS
FUNDAMENTAL.
taking the time to plan pays additional
dividends, reducing rework, testing gaps and
communication friction.
In today’s digital age, the pressure is on for
businesses to innovate, to be more efficient,
get to market first and give customers a
better, more personalised service. Whether
it’s business transformation, Digital
Transformation or planning for further
growth, businesses need to understand
the benefits of developing the best testing
process and how taking the right steps are
fundamental for long-term success. To get it
right first time, businesses should centre their
testing plans around the following factors:
Measuring customer experience
and journeys
Businesses should be looking towards
incorporating test methodologies and
metrics that track customer experience
parameters, ensuring that the product or
application is omnichannel and consistent
throughout. Testing teams must also be
innovative in designing test cases that cover
a wide variety of customer journeys for the
application or product.
Business assurance
In demonstrating the value of software
testing to the business, testing teams must
INTELLIGENTCIO
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