NEWS
‘Top Employer’
seeks top talent
via social media
platform, Tinder
R
ecently named as a Top Employer for the
eighth year in a row, Orange Belgium is
launching a special recruitment campaign
via social media channel, Tinder, to attract
digital natives.
Vodafone reinforces focus
on VoLTE technology for its
mobile customers
Voice technology is
becoming more and
more prevalent
Tinder users might come across some
surprising profiles, including Orange job
offers. They can tap on the profiles to
discover a real bio with some attractive
pictures. Users who are tempted can swipe
right to find out more about Orange. They
will immediately receive the most popular
Tinder message: It’s a match! A private
message will follow, giving more information
about the vacancy and to determine
whether there is indeed a successful match
in the end.
Isabel Carrion, Chief People Officer
at Orange Belgium, said: “As a ‘Bold
Challenger’ on the market, we do not just
want to wow our customers with original
mobile and convergent offers, we also want
to shake up telco conventions by standing
out, by making a difference both outside
and inside the company. This is why we
are looking to attract digital natives who
can help us further disrupt the market. By
launching this recruitment campaign via
social medium, Tinder, we intend to be right
where digital natives spend their time. It is a
different way of connecting with people who
are not only looking for love, but who might
also be looking for a new job to love.”
The Tinder recruitment campaign will run
for a month and is part of Orange’s overall
employer branding project and recruitment
philosophy which aims to attract new talent
in a digital and innovative way and provide
recruits with a unique and original experience
in the fast-moving telecom sector.
A
fter four years of pioneering the
launch in Portugal of VoLTE (Voice
over LTE), the most advanced voice
technology, Vodafone is now reinforcing
this focus with a campaign announcing
its availability to all of its convergent and
mobile customers with Red rate plans.
At the forefront of innovation, Vodafone
is the only operator offering this cutting-
edge technology in Portugal. With VoLTE,
customers can make high-definition calls
in Vodafone’s 4G and 4.5G network much
faster and with superior, crisp, noise-free
voice quality.
Moreover, VoLTE also optimises
the battery life of mobile phones,
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INTELLIGENTCIO
since using the same network for all
communications eliminates transitions
between 2G, 3G and 4G, which
are normally quite demanding on
equipment autonomy.
Several of the market’s smartphones are
already compatible with this technology,
the most recent being the iPhone XS and
XS Max, Samsung Galaxy A7, Huawei
Mate 20 Pro, Huawei P Smart and
Samsung Galaxy S10.
This ongoing focus on developing its
network also underscores Vodafone’s
concern with service quality and its
commitment to addressing its customers’
current and future needs. n
www.intelligentcio.com