EDITOR’S QUESTION
HOW IS THE
PAYMENT INDUSTRY
BEING IMPACTED
BY DIGITAL
TRANSFORMATION?
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W
irecard, a global innovation
leader in digital financial
technology, is expanding its
cooperation with Google Pay and is making
its mobile payment app, boon, available for
the wallet solution in Ireland, Spain and the
United Kingdom.
With boon, users not only benefit from a
real-time overview of all transactions, peer-
to-peer and online payments, they can also
easily add their digital boon Mastercard to
Google Pay. As a result, users enjoy paying
in an even more convenient way – they just
hold their smartphone on the terminal and
approve the transaction, for example, with
their fingerprint.
The latest expansion of boon means that
Wirecard’s mobile payment solution will be
available in Ireland, Spain and the United
Kingdom on four digital payment platforms:
Apple Pay, Fitbit Pay, Garmin Pay and as
of now, Google Pay. boon users will benefit
from fully digitised mobile and wearable
payment possibilities, regardless of which
bank or mobile provider they use.
32
INTELLIGENTCIO
“We are delighted to further bring boon into
Google Pay, the fast and simple way to pay
in millions of places,” commented Florence
Diss, Head of EMEA Commerce Partnerships
at Google.
“Google Pay users in Ireland, Spain and the
United Kingdom will benefit from having
all of their cards, including boon, in a single
digital wallet that is secure and convenient.”
The success of contactless payments,
whether by mobile, wearable, or card,
can be felt across Europe and especially
in the United Kingdom where, according
to Mastercard, nearly one in two in-store
transactions are now contactless. Across
Europe, Mastercard found that contactless
spending on Mastercard and Maestro grew
145% in 2017.
“Our bank-independent mobile payment
solution, boon, has already seen great
success across Europe and we expect to
keep this momentum going with the latest
expansion,” added Georg von Waldenfels,
Executive Vice President Consumer Solutions
at Wirecard. The same study found that overall, one
quarter of Europeans expect to start using
contactless payments with wearables in
the future. The expansion of boon for
Google Pay into three major European
markets comes at a time of fast growth
and high consumer demand for digital
payment methods.
“At Wirecard, we are constantly seeking
to drive the digitisation of payments
forward and bring the most innovative
solutions to the hands of consumers. With
this expansion, we are simplifying digital
payments even more and meeting the
demands of consumers who seek fast and
convenient payments on the go.” boon is the industry’s first fully digitised
mobile payment solution which is also
bank and mobile provider independent.
The app is already available in France,
Germany and Italy for Google Pay. On
iOS, boon is available in France, Germany,
Ireland, Italy, Spain, Switzerland and the
United Kingdom.
www.intelligentcio.com