NEWS
Footwear brand launches Celebros Search solution to power site search and increase ecommerce transactions
Skechers , Zara , Lacoste and many others . The Celebros Search solution was selected because of its AI driven intelligent search and seamless integration with Magento , the eCommerce platform that powers many of MAP ’ s online stores . Celebros uses Machine Learning to understand user behavior and trends to provide customers with accurate and relevant results and recommendations . This will be especially important to the New Balance website because of its large and diverse product catalog .
Bridgeline Digital , Inc ., a provider of cloud-based AI search solution , has announced that the New Balance online store in Indonesia will launch with Celebros Search as its search and product recommendations solution .
The New Balance online store in Indonesia , and its parent company Mitra Adiperkasa ( MAP ), have a long-standing relationship with Bridgeline . MAP is the leading lifestyle retailer in Indonesia with over 2,600 retail stores and a diversified portfolio that includes
According to Ari Kahn , CEO of Bridgeline , “ We appreciate MAP and value their trust in our team and our products ,” Mr . Kahn went on to add , “ We ’ re thrilled to add New Balance to our customer list . We believe our unique combination of advanced search and product recommendations will help New Balance drive more sales from their eCommerce websites .”
Cloud Security Alliance releases report on cloudbased intelligent eco-systems
The Cloud Security Alliance ( CSA ), which is dedicated to defining and raising awareness of best practices to help ensure a secure cloud computing environment , has released its report Cloud-Based , Intelligent Ecosystems – Redefining Intelligence & Driving to Autonomous Security Operations .
The paper looks to address the disconnect within cybersecurity wherein increasing numbers of security solutions are only serving to make enterprises more vulnerable . In the document , the authors encourage security executives to break the endless cycle of iterative tool adoption , and , instead , move to data-centric security operations that drive integration and automation while simultaneously leveraging cloud-based fusion .
“ We are in a cyber arms race that has precipitated a security tool-race with adversaries ’ evolving attacks forcing us to spend more to try to defend ourselves .
Our default response is to adopt new tools to try to keep up , but we are losing this race as adversaries continue to outpace defenders ,” said Jim Reavis , Co-founder and CEO , Cloud Security Alliance . “ We are increasing operations and personnel costs but somehow decreasing security and efficiency . Our complex and costly operations are , in fact , increasing the probability of adversaries ’ success .”
The CSA took a step back to examine the problem holistically and identified a critical gap : the absence of a capability to easily leverage and fuse output from security tools and threat intelligence deployed . p
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