CASE STUDY the charity with real-time intelligence to respond rapidly to changing conditions , all while adjusting to new workplace policies .
“ When our annual campaign Daffodil Day hit our calendars , the thought of losing our annual flagship event was a challenging reality . But with the Boomi platform in place , we now had the resiliency to quickly pivot our fundraising tools and methods , in a brand new , socially distant way ,” said Waterford .
Shifted off the streets and fitted into a new online model , Cancer Council took Daffodil Day to new digital heights , raising up to A $ 500,000 thanks to donors embracing the online experience . overall decline due to the impact on community fundraising and events .
“ Throughout the last year , Australian not-for-profits have seen existing , daily obstacles amplified by restrictions that have eliminated fundamental face-to-face interactions ; those designed for both community engagement and fundraising ,” he said . “ With an integrated digital environment providing granular data visibility to transform the constituent experience , Cancer Council NSW has been able to reshape its business model to create more meaningful interactions , while combating the industry-wide revenue decline .” p
In other Boomi projects , Cancer Council is currently evaluating Boomi Master Data Hub ( MDH ) with the aim to enable management of data and analytics to foster a single source of truth for future business intelligence projects .
Nicholas Lambrou , Managing Director Australia and New Zealand ( A / NZ ) at Boomi , said not-forprofit organizations have been exposed to a unique set of challenges in the wake of COVID-19 , with as many as 72 % of Australian charities reporting an
AS AN NFP , WE NEEDED TO SELECT THE MOST
VERSATILE , COST- EFFECTIVE AND LOW-
CODE SOLUTION .
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