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Customer Experience helps you get more value from technology , faster .
We proactively evaluate and anticipate an organisation ’ s needs , creating a customised roadmap to aid their personal digitisation agenda . This is crucial – because we cannot apply a one-size-fits-all approach to tech investments . Every decisionmaker wants to know what ’ s in it for them , where the ROI and opportunities truly lay .
Why is offering this type of service important ? What are the challenges you see businesses facing and how does Cisco CX see an advisory role as being crucial in this regard ?
In today ’ s environment , there are no more certainties . Digital Transformation is disrupting every sector , with technologies such as 5G , AI , cloud , Machine Learning and IoT creating hyper-aware and connected environments . They ’ re really impacting and disrupting every sector .
Combined with the effect of the pandemic in the IT sector , customers are experiencing huge pressures . What can be delivered digitally , must be delivered digitally .
Even the most conservative customers now have Digital Transformation top of mind . We see projects that would have taken years delivered in months – even weeks .
But we find that even if the CIO has a good vision for their Digital Transformation and business evolution , they ’ re still struggling to translate this into an actionable strategy . and why , but they need the right partner to help them build the “ what ” and the “ how ”. For CIOs , Customer Experience is no longer a debate . A recent IDC survey showed that Customer Experience has topped the list of priorities for IT buyers . Even more , the gap between CX and the next priority on the list is vast !
To thrive in the digital era , businesses must not only invest in transforming their infrastructures – they must also constantly look at ways to optimise , become more agile and extract maximum value .
The past year has been incredibly transformational for the technology sector . CIOs needed to reimagine their applications , empower their teams to work remotely , transform their infrastructure and secure their enterprise ’ s vital assets .
Advisory is crucial because having the right partner can help you get the best out of your technology investments now just now , but also in the future .
Buyers don ’ t want a transactional relationship with their IT vendors , they want a strategic collaboration – a partnership . That ’ s exactly what we deliver .
Cisco Customer Experience gives customers visibility and peace-of-mind throughout each stage of their Digital Transformation journey . The Cisco team proactively anticipates needs and leverages expertise and insights to offer tailored solutions which maximise on investments made .
How can technology be utilised to reduce risk and provide more impactful business outcomes ?
They need support and collaboration from a strategic partner that helps them seize the opportunity and maximise their value . They know where they need to go
Nowadays , CIOs have to navigate complex projects , a hybrid workplace with highly distributed teams and multi-vendor IT infrastructures .
Adele Trombetta , Vice President , Customer
Experience , Cisco Middle East and Africa and Technology Transformation Group for Europe , Middle East , Africa and Russia
The best way to support CIOs is to provide data – not a ton of data all coming from different sources , but AI-powered insights that give complete visibility of their environment and offer actionable insights . The most powerful tool at their disposal is simply the power of data .
This year we launched our CX Cloud platform in the EMEAR region – Europe , Middle East , Africa and Russia , which provides a truly customised experience for customers .
It provides detailed insights and recommendations on how they can improve certain areas such as security . I am happy to tell you from firsthand experience that the response from customers and our partners has been really positive .
68 INTELLIGENTCIO AFRICA www . intelligentcio . com