Intelligent CIO Africa Issue 51 | Page 63

AS INDUSTRIES REIMAGINE AND REBUILD FROM THE PANDEMIC , THEY HAVE THE OPPORTUNITY TO EMBED SUSTAINABILITY BY DESIGN TO DRIVE THEIR CUSTOMER AGENDA .
INTELLIGENT BRANDS // Software for Business

Accenture and Salesforce expand partnership to help business sustainability

data . Accenture will help integrate Salesforce Sustainability Cloud into their business strategies , operating models , technologies and core processes and systems with industry-specific requirements and develop sustainability insights that can scale across organisations and their ecosystems .
Later this year , Accenture and Salesforce will be working together to expand the platform and services to track and analyse broader ESG metrics – from water and waste management to diversity and inclusion .

Accenture and Salesforce are expanding their alliance to help companies embed sustainability into their business , meet growing customer and stakeholder expectations and contribute to advancing the United Nations Sustainable Development Goals ( SDGs ).

The powerful combination of Accenture ’ s Sustainability Services , Salesforce Sustainability Cloud and Salesforce Customer 360 will , for the first time , bring sustainability to the front office and provide the C-suite with true visibility into their company ’ s historical and real-time environmental , social and governance ( ESG ) data .
Companies will be able to track , measure and act on a range of sustainability initiatives , including reporting on carbon usage , supporting customer engagements , creating positive consumer experiences , meeting regulatory requirements and developing new business models .
“ Our clients ’ commitment to sustainability has never been greater ,” said Julie Sweet , CEO , Accenture .
“ As industries reimagine and rebuild from the pandemic , they have the opportunity to embed sustainability by design to drive their customer agenda . We are delighted to expand our partnership with Salesforce to help organisations both create value and deliver on their values .”
Marc Benioff , Chair and CEO , Salesforce , said : “ Every CEO is recognising their responsibilities don ’ t stop at the edge of the corporate campus or Zoom . By integrating sustainability deep into the fabric of our companies , our businesses will become more successful , our communities more equal , our societies more just and our planet healthier . We ’ re incredibly proud to be working with Accenture to help customers more readily drive sustainability programs that benefit all stakeholders and create business value .”
Salesforce Sustainability Cloud , built on Salesforce Customer 360 , will provide a trusted platform that gives customers a 360-degree view of their corporate environmental impact to help them measure and manage their carbon footprint and transparently report investor-grade climate
“ The partnership will allow Accenture and Salesforce to use their joint forces to address the rapidly growing end-user demand for data-based insights around sustainability performance and metricsdriven approaches that help turn ESG topics into drivers for positive business outcomes ,” said Bjoern Stengel , Senior Research Analyst , Worldwide Business Consulting and ESG Business Services at IDC . p

AS INDUSTRIES REIMAGINE AND REBUILD FROM THE PANDEMIC , THEY HAVE THE OPPORTUNITY TO EMBED SUSTAINABILITY BY DESIGN TO DRIVE THEIR CUSTOMER AGENDA .

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