Intelligent CIO Africa Issue 47 | Page 71

GET TO KNOW ...

On the lighter side of things , we ask the industry experts what makes them tick . . . .
Firas Saifan , Executive Director , TSME

wWhat would you describe as your

most memorable achievement ?
My most memorable achievement was when we won the Software AG Market Excellence Award , an International award that recognises marketing innovation , excellence and impact with B2B services and solutions , setting the bar high for a channel partner . We have received numerous accolades over a period , given the fact that we are a growing firm , a manifestation of TSME ’ s strong commitment towards its vendors and customers in line with the company ’ s business goals . Part of this journey is our long-standing association of 15 years with Software AG , as one of our key vendors , that combines and accentuates strengths of both entities to bring value to the end-user resulting in a place for us on the international map of our global partners .
What first made you think of a career in technology ?
Not just today but technology has always broken new grounds , embedding individuals and organisations into a constant state of evolvement , growth and advancement . It has been increasingly seen as an enabler of purpose-driven innovation . Today , the game has only expedited . Our lives today are well articulated around technology . Foreseeing all this and more , there were no two thoughts about my career back then . The breakthroughs and the constant growth reassured me that this is the future for most businesses . Today as a technology enabler , I can confirm that the world couldn ’ t have come this far and the pace will only continue to rise globally .
What style of management philosophy do you employ with your current position ?
To me , success is about growing others along with oneself . The ‘ power to people ’ approach is what I strongly believe in , a fundamental requirement for empowering not just people but organisational success as well . One of the most powerful conversations I have with my fellow colleagues is about their goals and aligning them with the company ’ s objectives . Each one has their own strengths that we leverage for individual and organisational growth . My role is then to only create the environment that supports innovation to stay ahead of the curve and provide a platform towards achieving extraordinary results and greater professional growth .
What do you think is the current hot technology talking point ?
We are all aware that data is the key to future readiness . Data-driven insights and strategies will continue to support growth and innovation . Organisations can access information and analyse it quickly to aid smart , agile decision-making . In fact , today organisations have more data at their disposal than they can potentially use . Hence , effective strategies on leveraging
data to increase business efficiency is what is vital . Machine Learning and AI technologies are both being aggressively adopted by businesses to enhance their understanding on spotting new areas of process improvement . The need for increased efficient decision making and predictive analysis has enabled the need for data flow . IoT is another area which has changed the way data analytics is approached . While it is becoming common and widespread across industries , it remains one of the hottest trends year after www . intelligentcio . com INTELLIGENTCIO
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