INDUSTRY WATCH
UNDERSTANDING WHY
THERE MIGHT BE
RESISTANCE INTERNALLY
TO NEW TECHNOLOGIES
AND PROCESSES IS HALF
OF THE BATTLE IN
OVERCOMING THEM.
Transformation initiative, but what specific
end-goal will these new systems and
technologies deliver?
Will it be revenue growth, customer
engagement or maximising smaller
budgets? Leading with targeted outcomes
will make it far easier to get colleagues on
board with your vision.
and processes is half of the battle in
overcoming them. For example, the term
automation could immediately create a
sense of anxiety for many workers, thanks
to sensationalist headlines about job losses.
By adjusting mindsets, business culture
can be opened to taking full advantage of
new technologies. Reassure staff that
technology can, in fact, improve their jobs,
freeing them from more mundane internal
processes to focus on more innovative and
creative tasks in their work.
Digital Transformation is not just about
technology, it is more about people and
processes. Understanding the human
element of this transformation is the only
way to successfully drive internal change.
By that same token, public sector IT leaders
need to ensure that any technology
partner with which they choose to work
also has a solid grasp of the business
context and reasons for fundamental
business and operational change. n
Flip the budget conversation: Budgets
will always be an issue when it comes to
the public sector, creating an obstacle to
implementing technology that could actually
help make the most of decreasing resources.
However, this is where you need to sell the
vision of Digital Transformation and its
benefits back to the department.
For example, rather than saying investment
in new solutions will cost X, instead state that
investment in this technology will save Y over
time. This is at the core of business cases
presented for approval.
Know your audience and users: When
talking to those from across the business,
make sure you tailor your language
accordingly – whether you are speaking to the
budget holder or an entry level employee.
Not everyone is going to understand
the technicalities and, dependent on job
roles, the desired outcomes from Digital
Transformation will vary. Also, include these
users in the early stages of shaping and
designing the new processes and services.
Understand the resistance:
Understanding why there might be
resistance internally to new technologies
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