INTELLIGENT BRANDS // Software for Business
“We are excited to announce the launch of
Focus 9, our breakthrough ERP solution in
the Middle East and Africa region,” said Ali
Hyder, Group CEO of Focus Softnet.
“Powered by Pronghorn server, our feature-
rich proprietary design, which is equipped
with a hybrid in-memory computing engine,
Focus 9 will offer businesses swift, intelligent
and secure transactions. It will be available
to our customers as on-premise, SaaS-on-
premise and SaaS-on-cloud versions.”
Focus 9 integrates data from divergent
resources. The converged infrastructure
solution coherently combines the structured
and unstructured business data to
dynamically generate meticulous analysis
reports entailed to promulgate critical
insights for informed decision making.
The progressed framework enhances ERP
workload performance and simplifies
business operations while also dramatically
improving user interface experience.
The revolutionary new system architecture of
Focus 9 equips organisations with the power
of the ERP, enabling scalability, mobility and
governance while offering advanced security,
facilitating real-time insights with advanced
data-processing capabilities and providing
faster access to business process information
anytime and anywhere.
sales cycle workflow to cash realisation and
cashflow forecast.
Industry-ready templates makes deployment
for verticals, such as automobile, real estate,
facilities management and other service
related industries faster, reduces IT costs for
customisation, follows industry standards
and improves the solution’s usability
and performance.
Since the inception of its first product,
Focus Softnet has laid special emphasis on
ORGANISATIONS
NEED TO HAVE
INFORMATION
ABOUT WHERE THE
DATA IS COMING
FROM, WHERE IT IS
GOING, AND WHO IS
USING IT.
continuous R&D, taking into consideration
customer feedback before developing new
products. In this light, Focus 9 is built to be
flexible and being a thin client application, it
offers organisations the advantage of lower
hardware costs as no investment is needed
on powerful servers.
It comes pre-equipped with Single Sign-On
(SSO) data-security mechanism, providing
convenient single login for all business
applications. Another benefit of the system
is that it is fully mobile and can be accessed
on any device at anytime from anywhere.
“No matter how disciplined your
organisation or how robust our system,
hierarchical approvals and crisis escalations
are essential for effective business
performance,” said Hyder.
“With all the complexities of business
surrounding you, and systems that you need
to adhere to, the least we can do is provide
an easy to use, intuitive system which is a
breeze to operate. Thus, we have equipped
Focus 9 with the hybrid database feature
that provides a unified platform to store
enormous capabilities of high-performance
data, while being flexible, robust and
persistent in nature.” n
Focus 9 also provides easy and efficient
integration across modules and vertical
specific systems in virtually any business
environment, be it trading, manufacturing,
services, real estate, healthcare or academia.
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“Organisations need to have information
about where the data is coming from,
where it is going, and who is using it,”
added Hyder. “The absence of an apt data
governance tool revokes discovery, tracking
and organisation of data assets. Focus 9
addresses key industry challenges with its
hybrid database feature that provides a
reliable system to store massive data and run
queries from the information contained at
blazing fast data processing speeds.”
With a single sign-on and single menu
integration with Centra CRM, the application
equips organisations with campaign
management, lead qualification, sales
planning and forecasting taking the whole
C
The Focus Softnet management team at the
launch of Focus 9
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