Inspired Magazine Volume 1 | Page 25

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INSPIRED TO MOTIVATE- JULY 2013

The customers that will be attracted by deep discounts and 50 %

rebates are the cheap customers
and once you discount or offer
a rebate they are going to
expect you to do so with every
product or service that you ever
offer them. You are going to be
working for peanuts when you
could be working for the whole
peanut gallery. Don’ t waste
your time worrying about lazy
affiliate marketers who offer
deep discounts or big rebates.
They will attract the cheap
customers that you don’ t want
anyway and those lazy affiliate
marketers will never be any
competition for you.

If you are willing to go to the trouble, put in the work, and make the effort to find incentive bonuses that make it possible for you to sell products at their full price to your customers, you will leave those lazy affiliate marketers eating your dust. Before you even consider offering a rebate or a discount on a product or service think about the reason that you became an affiliate marketer in the first place. Did you become an affiliate marketer so that you could just barely scratch out a living or did you plan on making a very nice annual income that would provide a very nice life style for you and your family? I doubt that scratching out a living was the top reason that you chose to become an affiliate marketer.

Look at it like this: every time that you accept less than you could get for a product, you are giving away the lifestyle that you have been working for and you are settling for less than you deserve not only for yourself but for your family as well. It really is never necessary to settle for less. It just isn’ t necessary to offer a large rebate or a deep discount to sell a quality product or service. People need, want and will pay for the products and services that they need. It isn’ t necessary to give away your profit if you will just work harder and find incentive bonuses that will entice your customers to buy the products and services that they need from you.

Don’ t discount the product or offer a rebate. Increase the value of the product instead. Remember this: increasing value is better than cheapening the product or service that you are trying to sell. People don’ t always see a discount or a rebate as value. They sometimes see it as an attempt to entice them into buying a product that wasn’ t worth the full price in the first place. Only the cheap customers will go for a rebate or discount. The good customers will be shopping around to see what the best incentives being offered are. If you make your bonus incentives the very best, then you will attract the best customers and you can charge the full asking price every time and for every product or service that you promote.

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WWW. KMARTINMARKETING. COM ISSUE 01- JUL 2013