INSIGHT Magazine January 2015 | Page 11

Part of that success is surely due to the nature of the event; Christmastime brings out the charitable side of a whole lot of folks that don’t feel it throughout the year. Another factor could be the show’s timing; a reasonable 7:30 kickoff is tuned to the schedule of listeners rather than alcohol sales, less time paying the babysitter double for keeping her out past 9 p.m. and less of a commitment to seeing — and sleeping off — the show. Not least of all, though, is the cross-pollination effect. Plenty of people know the Rattlers now. They know Sweet Southern Comfort. You can find Jonn Medders playing at Cheaha Brewing Company and Heroes frequently, like his sound and know that he’s performing in Keyton and Secondhand Jones at the holiday show. It’s not common knowledge outside the music scene that Kill, Baby… Kill! is one of the big- INSIGHT gest names in surf music nationwide, so they may not have been the key draw for many attendees, but those audience members have been introduced to something amazing they didn’t know they had. As bands become more known to the public, more new, original acts will appear. Smashing Blue is a new, funky outfit with a lead singer that is out of this world. Calhoun County, even a year ago, could not support this band. Musicians aren’t afraid to admit that their bands need attention or they die, and as potential listeners follow the bands they know from more daylight-oriented businesses like Cheaha Brewing Company and Hubbard’s into the local night life, they’ll start to see more of the unique bands that are coming to life in Calhoun County, and — hopefully — the music scene will continue to get stronger. ✤ January 2015 11