HEALTH + WELLNESS
Magic of Mushrooms cont ...
How did you know you had perfected each product ? You can shout about how good your product is until you are blue in the face , but until people have experienced real , tangible benefits from them , it means nothing . So that ’ s exactly what I did . I reached out to people who had a genuine use for the product . I tested cordyceps with athletes looking to boost performance , lion ’ s mane with creatives looking to maintain their focus at work and avoid the dreaded afternoon slump , and even those with persistent sleep issues , who were more than happy to test my reishi . After a few weeks the feedback returned , and I knew I was on to a winner .
What are the biggest challenges you have faced so far ? Educating the consumer about the benefits of functional mushrooms , even just their existence , has been and will continue to be the biggest challenge until they eventually gain greater relevance in society .
The supplement industry is backwards and I ’ m not afraid to speak about it . The majority of off-the-shelf supplements contain large amounts of fillers and bulking agents , purely to make the product cheaper to produce . It isn ’ t the consumer ’ s fault for not spotting this either , because it is disguised so well . Magnesium silicate is one of the most widely used fillers in high street supplements , but if it was labelled by its commonly known title - talcum powder - I ’ m sure you would be a lot less inclined to consume it .
The benefit of mushrooms is that they are completely natural . They come from nature , not manufactured in a lab , and this is what I will continue to educate people on . There are some amazing natural alternatives out there , but the fact is , not enough people are aware yet , so the challenge is to keep spreading this message .
What do you think is the biggest misconception about functional mushrooms ? It ’ s a cliche answer but as there is still such a lack of education around the benefits of functional mushrooms , people tend to instantly associate the mention of them with psilocybin ( hallucinogenic mushrooms ). Functional mushrooms are a special group of fungi that offer health benefits beyond the provisions of general nutrition . The fungi kingdom is unimaginably vast , so these are actually very far removed from a psychedelic mushroom and certainly won ’ t provide any visual effects .
What are the key benefits of taking each mushroom variety ?
Lion ’ s Mane Boosting cognitive function , improving short-term memory , increasing focus and reducing the symptoms of anxiety and depression .
Reishi Increasing sleep quality , lowering cortisol levels ( stress ) and supporting immunity .
Cordyceps Increasing energy , supporting cardiovascular endurance and boosting your metabolism .
Tremella Enhancing skin hydration , reducing inflammation and combatting redness and swelling .
Chaga Supporting the immune system , aiding digestive health and combatting nutrient deficiency . Chaga contains one of the highest concentrations of antioxidants on the planet .
How would you recommend someone identify the mushroom capsules that will benefit them the most ? This is an easy one , and perhaps my most asked question , so we built a quiz tool on our website that allows you to identify exactly the areas you wish to support and , based on those answers , suggests a unique set of mushrooms catered to your needs . Head over to www . headstrongltd . com / pages / care-package-builder to find the right mushrooms for you .
How long would you recommend someone take mushroom capsules before they notice a difference in their mental and physical health ? This varies completely depending on the person , but typically within seven to 14 days . All of our products should be taken consistently every day , and we would always recommend that you complete the 30-day cycle as provided by each pouch . Unlike other brands , our products are not a ‘ replacement stimulant ’, so the benefits compound over time as a result of consistent consumption .
Anything else you ’ d like to add ? Functional mushrooms are the future of supplements and won ’ t be slowing down any time soon .
Finn would like to provide the readers of insideKENT with their own discount code to use on their first purchase : HEADSTRONG-IK will unlock 15 % off at checkout .
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