ADVERTORIAL
A NEW KIND OF LUXURY
GOLDSMITHS HAS UNVEILED ITS BRAND-NEW SHOWROOM DESIGN IN WHITEFRIARS , CANTERBURY
After months of anticipation , the hoardings are finally down , to reveal the smart monochrome exterior of the new Goldsmiths showroom , at White Friars . The showroom promises to offer clients a whole new luxury shopping experience – from its dynamic new design , through to the service , hospitality , and the exceptional new line up of luxury timepieces and fine-jewellery brands it offers .
Goldsmiths has created a luxury retail environment for the future which perfectly combines the best names in Swiss watchmaking alongside worldrenowned jewellery brands , expert service , and a bright , modern luxury store interior . With it ’ s whitewashed oak timber , which is contrasted with white terrazzo and blackened steel to create a light , uncluttered space that feels luxurious but not intimidating ; a place where you can spend time deciding on that perfect timepiece or ideal engagement ring , while enjoying the store ’ s hospitality or checking out the VIP area .
“ This is a significant milestone for Goldsmiths ,” says Craig Bolton , executive director of the Watches of Switzerland Group . “ Luxury today has become far more relaxed , inclusive and experiential , so while we are elevating the Goldsmiths brand position , our goal is to make everyone feel valued and at home when visiting our showrooms . Our ambition is for everyone to have a memorable luxury experience long after they ’ ve made their purchase . We believe the repositioning and new showroom concept will transform not just the Goldsmiths profile and experience , but also bring some fresh life to our high streets .”
The new opening is a great addition to Canterbury , and perfectly timed for those looking for a special Christmas gift for loved ones , or a treat for themselves ! The showroom features dedicated areas for brands such as Rolex , OMEGA and Breitling , as well as gorgeous jewellery from the likes of FOPE , Gucci , Roberto Coin , and Goldsmiths ’ sister brand Mappin & Webb . All carefully curated , and creatively displayed , to maximise temptation .
Whether you ’ re looking for the perfect gift , or a timeless piece of jewellery to add to the perfect Christmas outfit , you ’ ll love the designs from famed Italian jeweller Roberto Coin . Founded in Vicenza , also known as the City of Gold thanks to it being a mecca for fine jewellers . Coin ’ s beautiful designs are defined by exquisite craftsmanship , almost architectural construction , and a sense of exuberance and joy . It ’ s not surprising that Hollywood A-listers , such as Jennifer Lawrence , Salma Hayek and Demi Moore are fans of his sensuous yet structural pieces
Another reason to visit this beautiful new showroom is the gorgeous collection of diamond jewellery , Brightest Diamonds , which is exclusive to Goldsmiths and features its very own proprietary stone cut . This Goldsmiths ’ stone has 88 facets – 30 more than a standard stone , which it has used in three wonderfully romantic engagement ring collections as well as eternity rings , earringss and necklaces . Thanks to the additional facets , cut into an innovative pattern unique to Goldsmiths , brilliance , fire , and scintillation are all amped up in these stones , which means they have superior sparkle ; and each piece comes with its own certificate .
It ’ s not just the diamonds that will draw the crowds , but with their stunning collection of leading Swiss timepiece brands , including Rolex , Breitling , Tudor , Tag Heuer , Omega , Tissot , and Longines , you ’ ll be spoilt for choice . The showroom will also be showcasing exclusive timepieces , you ’ ll have the chance to try on , or even buy such amazing models such as a platinum OMEGA Speedmaster Professional – the limited production model that launched the iconic 321 calibre , otherwise known as the movement that went to the Moon – or the Breitling Chronomat 42mm , with an 18k red gold and anthracite dial , and perfectly matched to a black rubber strap .
Goldsmiths Canterbury 11 Gravel Walk Canterbury CT1 2TF www . goldsmiths . co . uk
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