SOME OF THE MAXIM TEAM PICTURED WITH HOST AND NEWSREADER SIMON MCCOY AT THE 2018 KENT PRESS & BROADCAST AWARDS .
Maxim Celebrating a Landmark 25 Years in Business
BY FOUNDING DIRECTOR PHILIP JONES
OUR TUNBRIDGE WELLS PUBLIC RELATIONS AND MARKETING AGENCY , MAXIM , WHICH WAS FOUNDED IN 1995 , HAS GROWN TO BECOME AN ESTABLISHED PART OF KENT ’ S BUSINESS COMMUNITY , WITH STRONG LINKS TO THE REGION ’ S MEDIA AND STAKEHOLDERS .
For obvious reasons , we didn ’ t get to mark our 25th year as we ’ d intended , but we are incredibly proud to have reached this milestone .
When Andrew Metcalf and I founded Maxim , we knew our understanding of marketing , local government and the media , combined with our in-depth knowledge of Kent and the broader south east , was a valuable proposition . However , if you ’ d told us then that one day we ’ d be celebrating our quarter century I ’ m not sure I ’ d have believed you !
With a background in economic development and knowledge of the Kent political landscape , Maxim quickly established a reputation for advising clients on major investments and planning applications .
From the start , we wanted the agency to have an ethos of treating clients , journalists , colleagues and suppliers with respect .
It ’ s an approach that has worked well for us . We are very lucky that some exceptionally talented people have come to work for us , and that our clients have been so loyal – in one case still with us after more than 24 years .
It is during difficult times such as now that people show their true nature , and the fact that we have been able to pull together and continue to support our clients through some important projects in the middle of a pandemic is a tribute to the Maxim team .
It is also important that we have forged strong relationships with a range of suppliers and that we have such good relations with the media , founded on mutual respect .
In recognition of the role of the local media , in 2015 Maxim launched the Kent Press & Broadcast Awards ( KPBA ), an initiative that has gone from strength to strength with high profile sponsors , expert judges , wellknown guest speakers and around 150 entries a year .
Account director Rachel Knight , who organises the awards , said : “ In normal times , KPBA would culminate in a celebratory lunch and awards ceremony . This year that event will be a virtual one but it ’ s still a reason to have a party , and while the focus is on the media we ’ ll individually be raising a glass to mark Maxim ’ s 25 years in business .”
Established in 1995 , Maxim specialises in public relations and marketing support for organisations across the South East and beyond . Clients include healthcare , business services and support agencies , development projects , education , renewable energy firms , and a 600-year-old charity . It offers a range of services including public affairs , media relations , corporate communications , social media training and more .
www . maxim-pr . co . uk
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