iNM Volume 7 | Page 3

iNM Magazine Volume 7 | August 2015 From the Director’s desk Dr B Karunakar Director NMIMS Hyderabad Dear Readers, Entrepreneurship is considered as one of the influential forces that help determine the health of the economy. We at NMIMS align the basic synergies of core management subjects such as marketing with a practical understanding of entrepreneurship through various events and workshops. NMIMS, Hyderabad was privileged to partner with Nurture Talent Academy for a workshop on Business Planning as a part of masterplan (B-plan competition, IIM Ahmedabad). is eclectic mix provides an opportunity to develop unique solutions to satisfy customer needs, and is indispensable when catering to the growing entrepreneurial intent in developing economies. Although, many would argue that the entrepreneurial spirit is innate, the credence of effective entrepreneurial education is to foster the right entrepreneurial attitude with requisite real life scenarios, and this is precisely what we at NMIMS endeavor to do. Encouraging Holistic Personal Growth: At NMIMS, Hyderabad we strive towards a multifaceted learning approach whereby students are e n c o u ra g e d t o n u r t u re t h e i r intellectual, emotional and social personas. Nirvahana- e Annual management festival and various other events in this issue were focused on grooming students at multiple levels and helping them i d enti f y an d ali g n w ith th eir competencies. Sensitizing Social Conscience: At NMIMS, Hyderabad students are encouraged to appreciate inclusive and sustainable growth with a view to creating business leaders with empathy. 'Money Mantra' is the quintessential example of how students use their entrepreneurial skills to help the undeser ved sections of the society. FosteringThought Leadership: NMIMS, Hyderabad had th e pleasure of hosting several erudite professionals across diverse business functions for its numerous conclaves, seminars and lectures to advance thought leadership among various stakeholders. Shaping Responsible Leaders: e articles and events covered in this edition are a testament to our c o n s t a n t e n d e av o r t o c re a t e business leaders who fully appreciate the opportunities and challenges of a fast evolving and dynamic market. The AAA Paradigm: Acquire, Apply and Assimilate- e knowledge you have acquired at NMIMS, Hyderabad will be applied in real life scenarios and once you do this repeatedly it becomes ingrained in you which helps assimilate all the knowledge you have gathered. At NMIMS, Hyderabad we explore the evidence base of best practices in the country to map out a thematic system for inculcating a sustainable entrepreneurial education system that can serve as a solid foundation for business education in modern times. Ventures like Book My Load ( found ed by Kunal Jain),  e Dimension ( founded by Spriha Tantia and Shivam Goyal) and various others started by alumnus of NMIMS, Hyderabad are testament to the efficacy of our educational model. is issue of iNM will serve as a window to help us understand the entrepreneurial ethos and mindset of some of the entrepreneurs who have not only carved out a niche for themselves as successful entrepreneurs but are now also taking on the onus of making corporate India what it truly deserves to be!