INhonolulu Magazine Dec. 6, 2013 #7 | Page 7

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explains Stringfors. “If we try to take on the masses, it will water down our product and change us into another wholesale solutions company, instead of a customized solutions company. That is one of the biggest things companies face once they start taking on too many clients.”

Just as Stringfors explained about tech start-ups and their ability to expand rapidly, MuBeta is already growing rapidly.

“We have another four-member team that mirrors our setup already in place and working on other accounts and we’re already training other teams as well,” says Paran. “We’re already looking at expanding to different states and countries. We’re part of that wave of high-growth start-ups, and instead of having to export our start-ups to Silicon Valley, Silicon Valley will have to come to us.

“I think there’s a unique way people do business here,” continues Paran. “So one of our goals for ourselves is to be able to marry the two: to have that aggressive team around a client that will get the job done efficiently and correctly, but—and I know this sounds kind of cheesy—but also to have that aloha about it. You have to talk story—that’s how you do business here.”

Jones agrees: “We really care about helping other companies out. That’s what makes us happy. We have to take care of each other here in Hawaiʻi.”

This attitude of helping others that are in need is also why the team started a nonprofit called the MuBeta Foundation. A separate entity from Solutions, the foundation has already raised money for relief efforts in the Philippines following the devastation left in the wake of Hurricane Haiyan, and will raise money for future relief efforts around the world as well.

“We’re working with several nonprofits in the Philippines to receive the money we’ve raised and distribute aid from those funds,” says Stringfors.

“Like I said earlier, we care about our communities,” says Paran. “It’s probably been pounded into your head, but it’s true: Think globally, but act locally. We’re acting locally by partnering with other small businesses to give to the relief efforts. …

“That’s the other thing that kind of comes from our generation,” continues Paran. “We’re still competitive, but it’s a collaborative, community-based competitiveness that’s based on making each other better, rather than beating each other down. I think, maybe because of social media, our generation tends to think larger—like the whole globe is our community. That’s what the foundation is about and, in a way, what MuBeta Solutions is about too.”

To inquire with MuBeta Solutions about whether their brand of custom solutions is right for your business, visit their website at mubetasolutions.com/contact and send them an email.

This attitude of helping others that are in need is also why the team started a nonprofit called the MuBeta Foundation. A separate entity from Solutions, the foundation has already raised money for relief efforts in the Philippines following the devastation left in the wake of Hurricane Haiyan, and will raise money for future relief efforts around the world as well.

“We’re working with several nonprofits in the Philippines to receive the money we’ve raised and distribute aid from those funds,” says Stringfors.

“Like I said earlier, we care about our communities,” says Paran. “It’s probably been pounded into your head, but it’s true: Think globally, but act locally. We’re acting locally by partnering with other small businesses to give to the relief efforts. …

“That’s the other thing that kind of comes from our generation,” continues Paran. “We’re still competitive, but it’s a collaborative, community-based competitiveness that’s based on making each other better, rather than beating each other down. I think, maybe because of social media, our generation tends to think larger—like the whole globe is our community. That’s what the foundation is about and, in a way, what MuBeta Solutions is about too.”

To inquire with MuBeta Solutions about whether their brand of custom solutions is right for your business, visit their website at mubetasolutions.com/contact and send them an email.