Infuse Magazine #19_Digital | Page 7

Celebrating our 2023 campaign

It ' s hard to believe Gut Health Month is already over ! We want to send a huge , heartfelt thank you for your support of and participation in our campaign this year .
We created Gut Health Month for two main reasons : 1 . To help you flourish as a gut health dietitian 2 . To raise the profile of the dietetic profession as the nutrition experts in the gut health space
… and we ’ re rather chuffed with our results ! With your help , we made a lot of noise in the gut health space and , hopefully , have helped many people Eat their way to wellness .

Here ’ s what we achieved together :

22.9M

reach in earned media across February
• Television segments , including 7 News , WIN News and ABC News
• Radio , including 3AW , ABC and Triple M
• Online and print , including Body + Soul , Herald Sun and 10play . com . au

400K Social media reach via our extraordinary 78 Gut Guru Dietitians – see examples overleaf

5,000

Website visits via the Dietitian Connection Gut Health Month website

3,400

Podcast downloads

3,000

Symposium views
These encouraging statistics show the relevance of our continued gut health efforts and will hopefully encourage even more excitement and involvement in next year ’ s campaign … watch this space !
© Dietitian Connection 7 Infuse | May 2023