Infuse Issue 6 December 2018 | Page 29
"The first step to
building my brand
was getting out
there and posting
consistently... "
Libby’s
Image courtesy
of Libby Rothschild
No# 1 Tip
“After some experimentation and the
confidence in knowing I’d previously created
two successful businesses, I decided to focus
on offering business skills to registered
dietitians. I realized, creating my online niche
meant having found an expertise, sharing this
and being known for it.”
interview continues overleaf...
© Dietitian Connection
29
to Grow Your Social
Following:
Niche down – get clear on
your target audience and be
very strong about your opinions
online. When you have a clear
and authentic voice you stand
out automatically.
Infuse | December 2018