Infuse Infuse 1 September 2017 | Page 24

I delved into the world of social media with the help of training , hours of research , experimenting and support of my mentees , and had to commit to the time that it took . I have only been using social media for 2 months , and my followers are small . My first launch post of the Nourish and Nurture spoon had an organic reach of over 11,200 . I am putting this down to beginner ’ s luck , but I am thrilled that the message got to this many people . I have had wonderful and generous support from Maree at Dietitian Connection and other colleagues around Australia , as they have shared the Spoon Project through their social media channels , which I am truly grateful for . I was also fortunate that the Brisbane Courier Mail ran a story on the project .
I would love to connect with more people , organisations and professionals to spread the word , and I hope that it will gain traction . I am open to new opportunities that will increase the exposure of the Spoon Project and help send out Nourish & Nurture spoons into the community or to clients of other dietitians .
Infuse : How would you define “ success ” for this initiative ?
RB : Helping people find their positive , healthful and happy relationship with food . While I would love as many spoons to be in as many homes as possible , I would dearly love the message of nourishing and nurturing to be in as many minds .
It is time for people to take ownership of their lives , make sustainable and healthful food and lifestyle choices and be comfortable and content within their own bodies . It is time to recognise that we are all unique and beautiful individuals , and our choices should align with our true and content self . Our nutrition choices are ours to make and should be freeing , restorative and enjoyable .
Infuse : What advice do you have for other dietitians who may have an innovative idea but aren ’ t sure how to bring it to life ?
RB : It is worth taking the risk . If it is something that you believe in , adds value to others , and you can commit to , you have nothing to lose . Use your strengths and find resources to improve your weaknesses . Conquer your fears . Above all , invest in yourself .
Do your research , ask as many questions to as many people as you need to ask and have an action plan . My mantra is , “ Don ’ t let a dream just be a dream .”
LEARN MORE : Connect with Rachael - www . eatandenjoynutrition . com . au facebook . com / eatandenjoynutrition @ eatandenjoynutrition
* If you ’ re considering giving a Nourish and Nurture spoon as a gift to a client , or factoring it partially into your initial session price , feel free to contact Rachael to learn more .
© Dietitian Connection 24 Infuse | September 2017