How do YOU
DIGEST ?
Stats show that email marketing is highly effective . How effective ? “… 40 times more effective at acquiring new customers than Facebook or Twitter . 1 ” But how do you get started , if you don ’ t have a background in design ( or have a design and marketing team on your staff )? And how do you keep costs low , to ensure great return on investment ?
At DC , you told us that you faced this very challenge . You sought a professional , scientifically accurate , consumer-friendly and timely communication tool , tailored to the needs of your clients . But you don ’ t have the time , resources or skills to be a newsletter creator . So , we introduced Digest : our e-newsletter creator that serves as a seamless extension of your brand .
Start by using our simple customisation tools to design an e-newsletter that reflects your brand ’ s marketing : your logo , images , updates specific to your practice and a personalised introduction . Then , add content from our dietitian-vetted library : articles , recipes and images on a wide range of sought-after topics . Drop it into your custom framework , then send your e-newsletter directly to your clients .
Reference : [ 1 ] Source : https :// www . campaignmonitor . com / resources / guides / email-marketing-new-rules /
© Dietitian Connection 26 Infuse | October 2018 - Special FNCE issue