Inforflexo 177 | Page 95

Silvia Montes , president of Heidelberg do Brasil , summarized the objectives of participating in ExpoPrint . “ We prepared a booth with a lot of content , with innovations so that the new technology was within reach of customers and allowed them to experience this natural Heidelberg trend of efficiency , productivity and really high gains on the final bill . Getting closer and closer is essential .” Finally , samples made with the Gallus narrow web printer , a brand owned by Heidelberg , were also presented .
Hubergroup
Eric Luiz dos Santos , commercial manager of Hubergroup , talks about the company at the fair : “ This is our fifth participation and once again it exceeded expectations . We had a large audience as always , Huber bet heavily on the printing market and our customers came to honor it . We will definitely be in the next edition .”
Among the novelties are the premium lines with the objective of sustainability , such as the Rapid Eco line , removing mineral oil from the paint composition , achieving a better vehicle , with high performance , bringing benefits especially due to smaller print runs and constant setups . The line comes to save paper , which today is 70 % of the cost of printing , and if it is possible to save 20 to 30 % in the adjustment of the machine , it is a huge gain for the graphic entrepreneur .
Hybrid
Hybrid introduced software focused on packaging and flexography , such as PackZ . Vlademir Cassiano , commercial manager for Brazil and Cone Sul at Hybrid , says : “ Almost all the products we purchase have a package , or at least a label . The point is that the way brand owners see packaging has changed – today , it is a determining part of marketing , the winning and selling process . Therefore , we are talking about the high added value that goes far beyond correctly printing the colors of a logo , for example ”.
Hybrid has been focusing on automation and simplicity . “ Our software has an open platform and is intuitive . We want operators to save time focusing on what really matters , while automating vital tasks for quality control and production , such as design management , print marks , applying repeats , variable data , colors , etc .”
INX
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