Infinium Global Research Baby Food Market | Page 5

Global Baby Food Market: Trends and Forecast -2023 Primary Research Our primary research involves extensive interviews and analysis of the opinions provided by the primary respondents. The primary research starts with identifying and approaching the primary respondents, the primary respondents are approached through 1. Key Opinion Leaders associated with Infinium Global Research 2. Internal and External subject matter experts 3. Professionals and participants from LinkedIn, Hoovers, Factiva and Bloggers Our primary research respondents typically include 1. Executives working with leading companies in the market under review 2. Product/brand/marketing managers 3. CXO level executives 4. Regional/zonal/ country managers 5. Vice President level executives. Secondary Research Secondary research involves extensive exploring through the secondary sources of information available in both public domain and paid sources. At Infinium Global Research, each research study is based on over 500 hours of secondary research accompanied by primary research. The information obtained through the secondary sources is validated through the crosscheck on various data sources. The secondary sources of the data typically include • Company annual reports • Government/institutional publications • Trade and associations’ journals • Databases such as WTO, OECD, Hoovers, Factiva, and World bank, among others. • Websites and publications by research agencies • The U.S. FDA, • Public Health England • Institute of Food Technologists • Government of Canada Publications, • Agriculture and Agri-Food Canada. 5 | © Infinium Global Research