Industry Practice industry practice1 | Page 72

First thing I chose to do was set a colour palette, I chose to work with blue and yellow as they are the colours of the EU flag, I kept the restriction to only these two colours as observing the Swiss Style posters the colour is limited, also, in my opinion, the boldness of the colours work well with the objectivity that the booklet should represent. I tried to be faithful to the traces of the Swiss posters again, typography and alignment wise. On fig1 we can see the grid layout I used, and then decided to break. I like working with an uneven number of columns and lines because then I can have a square / rectangle that is the centre point of the whole piece, here we can see I used a 9x9 grid. Fig2 is the final piece. I used the same grid throughout the redesign. fig 1 fig 2