Industry Magazine Get JACK'D Magazine Summer 2018 | Page 17

IN MY speeches, I teach people about a tool that has changed my life. I first introduced this tool, The 5 Second Rule, in a 2011 TEDx Talk, and since then, I’ve heard from over 100,000 people who have used The Rule to push past fear, self-doubt and hesitation. Looking back, it’s amazing to see how much has changed over the past eight years – much of it thanks to The Rule. It also turns out that the The Five Second Rule is backed by science and works for absolutely anyone. I want to introduce you to this tool because I believe that it has the power to change your life. It changed mine, and I’m going to tell you my story right now. The story of how I discovered the Rule is personal, but it also provides a ton of context. I used it to change my life – and I know that you can too. How I Found The Five Second Rule In 2009, things weren’t going too well in my life. When the alarm went off each morning, all I felt was dread. I was so overwhelmed that I didn’t want to wake up and face the day ahead of me. So what did I do? I hit the snooze button over and over and over again. At this point in my life, I felt defeated. I was facing serious problems related to money, work and my marriage. I had changed careers so many times that I felt like the jack of all trades and the master of none. I got a big break to host a show on TV and then the show was cancelled, leaving me without work and bound by a contract that wouldn’t allow me to work in the media business for a year. At the same time, my family was in financial free-fall after pouring our life savings, home equity, and college tuition savings into a pizza business “TOMORROW, I’LL WAKE UP EARLIER. I’LL HAVE A BETTER ATTITUDE. I’LL BE NICE TO MY HUSBAND. I WON’T DRINK SO MUCH. I’LL GO TO THE GYM.” that failed – and left us in major debt. Our problems seemed way too big for me to solve and I had no energy to change things. Sleep had become my escape – until the alarm would go off in the morning and pull me back to reality. I felt trapped, so I started drinking too much. I would think and think about my situation. The more I thought, the more afraid I became. All that I needed to do was wake up, make breakfast, get my kids onto the bus and then look for a job. It wasn’t earth shattering and it wasn’t complicated. It was just a few simple things. I didn’t need to end world hunger. All I needed to do was wake up and face the morning. However, even the small things, like getting up to make breakfast, felt so hard. Every night, I would tell myself that the next day would be different. Tomorrow, I’ll wake up earlier. I’ll have a better attitude. I’ll be nice to my husband. I won’t drink so much. I’ll go to the gym. When the alarm would ring in the morning, though, these empowering thoughts were replaced by the same old fears, and I would keep sleeping. My Transition Moment One morning, I decided to break the habit. I still felt the same feelings that I had 17 experienced for months: fear, dread and anxiety. In this moment, though, I noticed a tiny window of time. I had a desire to change my life for the better. There was a moment – a brief window of time – before my mind killed this positive thought. So, I did something I had never done before. Instead of hitting snooze, I started counting backwards. 5-4-3-2-1. The night before, while watching a commercial, I had seen a rocket launch into the sky. I decided, what the heck, why not to just launch myself up like a rocket. Couldn’t hurt. 5-4-3-2-1. And then… I stood up. I launched myself right out of bed, something I hadn’t been able to do for months. This was the exact moment that I discovered The 5 Second Rule. I used the same countdown the next day, and it worked. In fact, it’s worked every single time I’ve used it. And you know what? I started to see these moments all the time, these five second windows. So, I made a promise to myself: If I had an instinct to do something that would improve my life, then I would use this new rule to push myself forward. This is the basis of The Five Second Rule. The Rule states: The moment you