InBound SA Volume 4 I Issue 6 | Page 68

NUTRITION

THE MEAT OF THE MATTER

BY CHARIS TORRANCE
Steak, butter, and a flat stomach … TikTok’ s carnivore craze promises glowing skin and sharper focus, but experts warn it may come with a side of nutrient gaps.

If you’ ve spent any time on the diet side of TikTok, fitfluencers waxing lyrical about the carnivore diet have probably popped up on your FYP more than once. They claim that eating a diet made up almost entirely of steak and butter has not only boosted their cognitive abilities and made their skin glow, but also given them a flat stomach. But what do the experts say about this viral health fad? Could eating only animal-based foods really be the secret to better health?

66 INBOUND SA / JUNE 2026