IN Shaler Summer 2019 | Page 18

SPECIAL SECTION:
Real Estate
Ready to Buy or Sell?
• Lifelong Shaler Area Resident
• Experience and Results
• Award-winning team
• Associate Broker
Jennifer Rausch, Partner
Betsy Wotherspoon & Team
412-897-7908 (mobile)
412-367-8000x264
WotherspoonTeam.com
Betsy Wotherspoon & Team: Betsy Wotherspoon, Jennifer Rausch, Kerri Ann Very, Melanie McCluskey,
Teresa Huhn – all Licensed Realtors® & Barbara Morgan – Licensed Real Estate Assistant
6. BUYING/SELLING:
Your real estate agent matters.
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2018 BHH Affiliates, LLC. Real Estate Brokerage Services are offered through the network member franchisees of BHH Affiliates, LLC. Most
franchisees are independently owned and operated. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are
registered service marks of HomeServices of America, Inc.® Equal Housing Opportunity.
FIND OUT WHAT
YOUR HOME
IS REALLY WORTH
According to Zillow CEO Spencer
Rascoff, research shows gender matters when
choosing a real estate agent. Rascoff says men
will get your home sold closer to asking price
because they are stubborn, while women
will negotiate and close the deal faster. Most
importantly, find an agent who will work
on your behalf. Ask friends and family for
references of agents they’ve used in the past.
Look up their current listings to see if they
align with the type of home you want to buy
or sell. This will also indicate their knowledge
of the market.
7. BUYING/SELLING:
Get a second opinion.
When you have lived in your home for
years, it’s easy to overlook problems that
potential buyers may spot right away. Have a
relative or trusted friend come over to spot
any small fixes that you can make prior to
Proud
supporter
of Shaler
Athletics
Kurt Krebs
Howard Hanna, Fox Chapel Office
office: 412-963-6300 x291
cell: 412-613-5254
16
724.942.0940 TO ADVERTISE
❘
icmags.com
putting your home on the market to make
sure it’s in optimal condition prior to selling.
When considering buying a home, it’s also
helpful to have someone who is not buying
the home go with you to take a look. He/she
will be able to point out potential issues that
you may not see when trying to make such an
important decision.
8. SELLING:
Ignore the housing market.
Don’t waste your time watching the
housing market for the best time to sell.
According to Investopedia, “it doesn’t
matter what your home is worth at any given
moment except the moment when you sell
it. Being able to choose when you sell your
home, rather than being forced to sell it due to
job relocation or financial distress, will be the
biggest determinant of whether you will see a
solid profit from your investment.”
9. SELLING:
Will renovating always increase my
resale value?
Make conscious decisions when renovating
your home. While newer will entice potential
buyers, be cognizant of what rooms you
update and how you do it. While updated
kitchens will increase the value of your home,
be sure to appeal to a wide range of tastes.
A good place to start is with the appliances.
Realtor.com states that homes with stainless
steel appliances sell 15 percent faster than
those without. Updated bathrooms are easier
to satisfy a wider range of buyers’ desires for
luxury, but be sure to keep the colors neutral.
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