IN Plum Winter 2019 | Page 20

SPECIAL ADVERTISING SECTION: HEALTH & WELLNESS The National Sleep Foundation recommends that children between the ages of 6 and 10 get 10-11 hours of sleep per night, while 11 to 17-year-olds should get 8.5 to 9.5 hours. A poll done by the foundation last year revealed that children were falling short and losing out on the benefits of a good night’s sleep. Research shows that less sleep leads to learning and behavior problems, directly affecting cognitive ability, concentration, and problem-solving skills. Many families have seen the negative effects and often assume they are symptoms of ADHD, when these distracting behaviors could likely be reduced or even eliminated by an earlier bedtime. WE GET YOU NOTICED... RIGHT IN YOUR CUSTOMER’S HOME! Make Sleep Matter • Set bedtimes and wake times. You can start to make sleep a higher priority for your kids by setting a good example and getting enough sleep yourself. Start by setting bedtimes and wake-up times that you can adhere to on both weekdays and weekends. Creating a pattern will help your body understand its sleep cycle, allowing for more restful nights. • Create wind-down activities before bed. The half-hour before bed should be free of high-energy activities. Start a bedtime routine that includes calming activities like bathtime or reading. • Make a bed sanctuary. As adults, nothing is better than a comfortable place to sleep at night. Make your children’s beds the same for them. Add extra pillows for comfort and a favorite stuffed animal to keep them company at night. Keep lights down to a dim lamp or nightlight to make the room dark enough for sleeping. • Keep electronics out or off. Electronics produce a blue light that sends a signal to your brain to stop the release of melatonin, making it harder to fall asleep. On top of wanting to text with friends or check social media, children and teens will give any excuse to stay awake. Electronic devices are best left in the dark at bedtime. BAD HAIR DAYS? We can guarantee you the best placement available —right in your customer’s home. Find out how any of our 34 direct-mailed, community-sponsored, quarterly magazines can grow your business. Contact us at 724.942.0940 18 724.942.0940 TO ADVERTISE ❘ icmags.com If you seem to be having a stint of bad hair days, maybe your body is trying to tell you something. Poor hair condition could be a sign of physical or psychological issues. Keeping an Eye on Your Hair • Increase water intake. Dehydration becomes evident in many forms, but one lesser known form is brittle hair. Increasing water consumption has many benefits, including improving the look and feel of your hair. • Hair loss may be a sign of bigger issues. It is normal to lose 80- 100 hairs per day. Feel like you are losing more than that? Stress and anxiety could be the cause. If you can’t identify specific stressors,