IN Peters Township February/March 2019 | Page 56

BUSINESS SPOTLIGHT SPONSORED CONTENT SPONSORED CONTENT Lorenzi • More than 40 Years of Quality and Excellence • F or over 43 years, Lorenzi Deck Company has been a leader in the building community. And, over the past several years, they’ve evolved from working primarily with builders on new construction to working directly with homeowners to provide solutions for their decking needs. “We sold our headquarters on Jefferson Avenue in Washington in the spring of 2018 to move to our new showroom on Mayview Road in the South HIlls,” said second generation owner Vince Lorenzi. “And we changed our philosophy in response to what our customers wanted. We used to do about 70 percent of our work with builders and 30 percent with the homeowners. Today, about 95 percent of our business is directly with the homeowner, resurfacing existing decks and building new decks.” Vince said the shift to working with homeowners directly resulted from customers looking for reliable, trustworthy and competent craftsmen to trust their homes to. “People rely on installation companies for jobs like this and a lot of customers told us that they just weren’t comfortable with what they were seeing out there,” Vince said. “They wanted to deal with a company that had a showroom, that had a history, that had experienced people who do this kind of work day in and day out and who have seen it all. They wanted someone who knows the materials inside and out and we provide all of the above.” 54 724.942.0940 TO ADVERTISE ❘ icmags.com