IN Murrysville Summer 2019 | Page 27

SPECIAL SECTION: Real Estate 9. SELLING: be held in an escrow account until the closing day, allowing the money to remain untouched by either party. Make conscious decisions when renovating your home. While newer will entice potential buyers, be cognizant of what rooms you update and how you do it. While updated kitchens will increase the value of your home, be sure to appeal to a wide range of tastes. A good place to start is with the appliances. Realtor.com states that homes with stainless steel appliances sell 15 percent faster than those without. Updated bathrooms are easier to satisfy a wider range of buyers’ desires for luxury, but be sure to keep the colors neutral. FUN FACT: Will renovating always increase my resale value? 10. SELLING: Don’t spend earnest money! Many sellers make the mistake of depositing and spending earnest money before closing day. If the transaction doesn’t go through or the buyer pulls out due to repair issues, it is up to the seller to return the cash. It is recommended to have a real estate agent or broker hold the deposit. Most buyers’ earnest money will SPONSORED CONTENT Get the name and numbers. Just when you think you’ve checked all the boxes for an easy sell of your house, take a second look at your address. According to Zillow, street names and house numbers matter! If you happen to live at 666 Fanny Hands Lane, you may be out of luck (however that particular street is in the United Kingdom, so you should be safe). Innuendo-laden street names tend to not sell as quickly as something more like Thunder Road. American numerology says that 666 is bad luck and could decrease the value of your home by 2-3 percent. Also, steer clear of the number four, considered unlucky in Chinese culture. Stick to the number eight, or include the lucky digits 316 in your asking price! Before entering the real estate market, educate yourself. The more you know, the better your chances are for nailing down the home of your dreams!   ■ BUSINESS SPOTLIGHT SPONSORED CONTENT Suncrest Homes – FOUNDED IN 1987 A fter more than 32 years of building homes in and around the Eastern Suburban area, it’s not unusual to discover that you, your neighbor, your friends and maybe even your grown children own a Suncrest Home. “We’re proud to tell people that we’ve built hundreds of homes in the area,” said J. Michael Ruefl e, Jr., who, along with his daughter, Colleen Ruefl e-Haley, operates Suncrest Homes, which specializes in single-family homes including semi-custom homes, Carriage Homes, room additions and outdoor living spaces. Suncrest has been the recipient of several Housing Excellence awards from the Builders Association of Metropolitan Pittsburgh (B.A.M.P.). The key to the company’s success is being on the cutting edge of design trends, attention to detail and working closely with clients to build the home of their dreams. Suncrest’s team of craftsmen work closely on the site to oversee each aspect of construction, and the customer service team is always readily available to assist clients with any challenges they may have either during construction or long after they are living in their homes. Suncrest is currently building in Murrysville, Penn Township, and Apollo. For more information on Suncrest Homes, visit the website at suncresthomespa.com or call 724.327.1844. MURRYSVILLE ❘ SUMMER 2019 25