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SPONSORED CONTENT BUSINESS SPOTLIGHT SPONSORED CONTENT FIRST PRACTICE IN PA TO OFFER 3D MICROSCOPIC RETINAL SURGERY — Innovative Technology Offering Better Surgical Outcomes and Interventions — Offers enhanced 3D visualization with high-definition resolution, image depth, clarity and color contrast while helping to minimize light exposure to the patient’s eye AIO (Associates in Ophthalmology) , Pittsburgh’s trusted ophthalmologists, is the first practice in Pennsylvania to offer patients the 3D assisted microscopic retinal surgical technology, the NGENUITY® System. The NGENUITY® 3D Visualization System is designed for more efficient surgery via better visualization of the retina anatomy. Alcon launched the system in collaboration with TrueVision®3D Surgical, a California- based company specializing in digital 3D visualization and guidance for microsurgery. The NGENUITY 3D Visualization System is comprised of several elements, notably a High Dynamic Range (HDR) camera that provides excellent resolution, image depth, clarity and color contrast. With the three-dimensional view, the surgeon now has depth perception not previously available on standard television monitors, often used today in the operation theatre. Surgeons may also increase magnification while maintaining a wide field of view as well as use digital filters to customize his or her view during each procedure, highlighting ocular structures and tissue layers, which is imperative to visualize the back of the eye. Engineered with a specific focus on minimizing light exposure to the patient’s eye, the NGENUITY 3D Visualization System facilitates operating using lower light levels. “This digital platform offers more than just enhanced visualization. It will impact our therapies and the way we manipulate tissue,” said Dr. Allen Ho, Professor of Ophthalmology, Thomas Jefferson University, and Director of Retina Research, Wills Eye Hospital, Philadelphia. “The easier it is for surgeons to perform these long, delicate surgeries, the better they can perform for our patients who count on us to provide them with the best possible care.” “At AIO, we are finding that the use of this technology is enabling us to perform retinal surgeries once deemed impossible,” said Dr. Miguel Busquets, Vitreoretinal Surgeon and Director of the Division of Research and Clinical Trials at AIO. “The system allows for better outcomes due to the significantly improved resolution of tissue visualization under high magnification.” The system is designed to facilitate collaboration and teaching in the operating room. Offering an immersive panoramic surgical view, the NGENUITY 3D Visualization System allows the operating team to see exactly what the surgeon is seeing in real time. “The NGENUITY 3D Visualization System takes vitreoretinal surgery to a more intuitive operating experience, offering greater depth and detail during surgery,” said Mike Ball, CEO of Alcon. “Our goal is to provide surgeons with better visualization while operating on the back of the eye, facilitate teaching and ultimately improve patient outcomes.” vitreous body of the eye. The retina is a light-sensitive area that includes the macula, which is made up of light-sensitive cells that provide sharp, detailed vision. The vitreous body of the eye is a clear gel that fills the space between the retina and the lens. The retina, the macula, and the vitreous body can all be subject to various diseases and conditions that can lead to blindness or vision loss and may require the attention of a vitreoretinal surgeon. For more information on the NGENUITY® 3D Visualization System, call 1.800.246.1000 or visit AIOvision.com. About Vitreoretinal Surgery Vitreoretinal surgery is a sub-specialty of ophthalmology focused on diseases and surgery of the back of the eye including the retina and the MONROEVILLE ❘ SUMMER 2018 13