IN Canon-Mac Summer 2016 | Page 27

6 BUYING/SELLING: Your real estate agent matters. According to Zillow CEO Spencer Rascoff, research shows gender matters when choosing a real estate agent. Rascoff says men will get your home sold closer to asking price because they are stubborn, while women will negotiate and close the deal faster. Most importantly, find an agent who will work on your Continued on next page ➢ Canon-Mac | Summer 2016 | icmags.com 25