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INDUSTRY INSIGHT YOUR FINANCES SPONSORED CONTENT INSIGHTS ON THE NEWEST TRENDS FOR YOUR MONEY T echnology has inspired new ways for investors to manage their finances – often with added convenience and efficiency. Yet anything new comes with a degree of risk. Here is an introduction to four new money trends, including what each one is designed to do and some considerations before you decide whether to incorporate them into your life. Transfer money electronically Online services, mobile apps and social media sites allow you to transfer money to another person or small business electronically, eliminating the need for cash, checks or even credit card transactions. Transfers can occur almost instantly and, in some cases, without a charge. Many sites and apps also enable you to move money overseas, from one currency to another, with only a modest cost. Make sure you fully understand the terms, fees and security protections before you sign up for any of these services. Pay for purchases with your phone Those who don’t go anywhere without a smartphone may appreciate the ability to make routine purchases using an app, eliminating the need to pull out your credit card at checkout. Smartphone carriers, banks, credit card companies and retailers, among other businesses, offer mobile pay apps. Your favorite coffee chain or clothing store may connect purchases to their loyalty programs, which allows you to stay on top of rewards. Apps make it easy to spend money with just a tap or two, so it’s important to remain mindful of your budget. Bitcoin and cryptocurrencies Bitcoin and other cryptocurrencies are unregulated digital currencies that are “mined” through sophisticated algorithmic programs using powerful computers. This form of payment has emerged as a way to move money quickly, because banks and intermediaries are not needed. Instead, a system referred to as blockchain is used to calculate value and execute the transactions. (See more on blockchain below.) While the currency can be used as a form of payment, mostly online and exchanged through other bitcoin holders, there are few goods that consumers can buy using digital currencies. Many in the financial industry, including the SEC, have expressed concerns about cryptocurrencies – namely that they’re not insured by the FDIC, are vulnerable to hacking, and can fluctuate drastically in a matter of minutes. Understanding blockchain Blockchain is an electronic ledger that can transfer large amounts of complex data efficiently. What makes blockchain appealing is its enhanced security compared to other digital databases or ways of sharing data. An individual block (e.g. a transaction or record) in the chain cannot be altered unless all the blocks before it are also changed. This technology enables peer- to-peer transactions and the ability for collaboration among multiple parties relatively quickly and inexpensively. Daily headlines often talk about blockchain in connection with bitcoin. However, today it’s more prevalent in the transportation, logistics and health care industries. And, the technology is expected to play a bigger role in the global economy in the years to come. Whether or not you adopt these trends is up to you. Keep in mind that as these trends evolve and others emerge, it’s important to remain focused on reaching your financial goals. Consider incorporating technology that enhances your ability to accomplish your goals – and is aligned with the level of risk you’re willing to accept. This Industry Insight was written by Jonathan D. Martin. Jonathan D. Martin is a Financial Advisor with Ameriprise Financial Services, Inc. in Bethel Park, PA. He specializes in financial planning and asset management strategies. Contact Jonathan’s office at 412.831.6240, extension 202, located at 88 Fort Couch Road, Suite 210, Pittsburgh, PA 15241, or on his website at www.ameripriseadvisors.com/[email protected]. Jonathan is licensed/registered to do business with U.S. residents only in the states of PA, OH, WV, AZ, CA, FL, IL, IN, NC, NJ, OR, SC, and VA. Investment advisory products and services are made available through Ameriprise Financial Services, Inc., a registered investment adviser. Ameriprise Financial Services, Inc. Member FINRA and SIPC. © 2019 Ameriprise Financial, Inc. All rights reserved. Meet your future with confidence. Jonathan D. Martin Financial Advisor 412.831.6240 ext. 202 88 Fort Couch Rd, Ste 210 Pittsburgh, PA 15241 [email protected] ameripriseadvisors.com/jonathan.d.martin Ameriprise Financial Services, Inc. Member FINRA and SIPC. © 2019 Ameriprise Financial, Inc. BETHEL PARK ❘ SUMMER 2019 19