According to Charlene Li, the founder
of Altimeter group, collaboration drives
business in a number of ways. It encourages
sharing in order to capture knowledge,
enable action and ultimately empower
people – increasing employees’ efficiency,
productivity and taste for innovation.
Nowadays it’s hard to find an office or
workspace where people don’t need Internet
connectivity to work (or whatever it is you
do). To move past the obvious and state the
relevant: CWP is essentially a different way
of using Social Media. It’s like an intranet.
Not a tool, a platform.
To name one amongst hundreds, a particular
initiative such as Podio.com allows for
businesses to eliminate the streams of
emails we’re all accustomed to hating. It’s
a singular space to manage, communicate,
share, work and track progress.
CWP IS
E S S E N T I A L LY A
D I F F E R E N T W AY
OF USING SOCIAL
MEDIA.
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IMBO/ ISSUE 31/ '14