At its core, SMW is about reimagining human
creativity - providing 26 cities on 6 continents
with a podium to celebrate, communicate and
connect. But most importantly, it’s a place to
have fun with the future.
And so, as a prelude to our destiny, this is a
productive week that leaves you inclined to
embrace a clear, forward-thinking approach
when considering the future of Social Media.
"We speak across time and space… May
the new power promote peace between
all nations.”- Sir Edgar Walton to Prime
Stacked with entertainment, education,
networking, hackathons, virtual hangouts, film
screenings, keynote presentations and panel
discussions, Social Media Week (SMW) is
definitely an experience not to be missed.
Minister J.B.M. Hertzog, 1924 (inauguration of
the wireless transmission system invented by
Guigliemi Marconi 30 years earlier.)
By Frederik Ferreira
On one day, people from Google were
explaining the best way to utilize their service
for business. And on another, attendees got to
soak up a lecture on storytelling – illustrating the
growth of communication from oral tradition
in Africa to the immense digital landscape we
know today.
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IMBO/ ISSUE 31/ '14