IMBO Magazine Nov. 2014 | Page 127

Because we live on a continent overflowing with superior materials such as genuine leather, Punk & Ivy have rejected the convention of importing international textiles. And they still provide beautiful, quality clothing. To motivate their ideology, the duo expressed that, “Being aware of what we use, how we produce and the impact it has on our positioning to the world is essential”. It’s hard to ignore this stylish brand - especially when considering their support of the local industry and the positive impact they’ve had thus far. Every aspiring designer and entrepreneur can draw on the tenacity that the pair has shown in order to persevere and uplift the African continent. When you think about fashion, passion or pride, think: Punk & Ivy. “ B E I N G P R O U D LY A F R I C A N IS A CONSCIOUSNESS T H AT W E B E L I E V E E V E R Y C R E AT I V E O N T H E CONTINENT SHOULD EMBRACE” BY Nobusi Maqubela 127 IMBO/ ISSUE 31/ '14