IIPTF PET FESTIVAL PUNE Vol 12 Issue No 10 October 2019 | Page 32

Industry Insight PET STARTUPS (Continued from September Edition...) PART-2 PET FOOD PRODUCTS The area of pet food products provides immense scope for innovation as pet owners look for pet food products synthesised from organic, chemical-free, natural and human grade ingredients. The sheer amount of available information on the downside of chemicals, preservatives, additives and by- products is fuelling this trend. Dogsee Chew: Bhupendra Khanal’s ‘DogseeChew’ supplies high quality organic treats for dogs across India. The Bengaluru-based startup has received investments from Renu Balyan and IIIT professor Jyotsna Bapat. Bhupendra opines, “It is a highly nutritious high quality snacking option for your dogs. The products are sourced from the best of manufacturers & suppliers of the Himalayan range – Nepal & Darjeeling.” 32 IN INDIA By Priyanka Tanwar* Canine Craving: An initiative of Swagata Paul and Sundeep Dhar, ‘Canine Craving’ is a Bengaluru-based dog food enterprise that prepares preservative free dog snacks according to their age and specifi c health requirements. They ship pet chews and treats across India. Tail Twisters: Jaipur based ‘Tail Twisters’ is an innovative startup that offers ready to bake celebratory meals for pets. Their product range also includes sugar-free and gluten-free varieties that are processed from natural, human grade ingredients. B&K Products: Established in 2011 in Mumbai, B&K products is a pet food processing enterprise by Kaushal and Boski. They are pioneers in the manufacture of multigrain dog biscuits, meaty treats, grain-free nibbles and 100 percent vegetarian cottage cheese based snacks in India. PET TRAVEL The travel segment of the Indian Creature Companion | October 2019 • Vol. XII • Issue 10 • Noida pet industry is witnessing a steady upsurge as pet owners no longer want to leave behind their pets while travelling. Collar Folk: Rukmini Vaish’s ‘Collar Folk’ assists people in planning hassle-free pet-friendly vacations with their verifi ed list of pet-friendly hotels, resorts and home stays across India. They also provide a pet- friendly taxi service in Delhi NCR. CAFES AND RESTAURANTS The concept of pet themed cafes and restaurants is a rapidly enlarging segment in the Indian pet industry. These pet friendly spaces allow pet owners and animal lovers to socialise, connect and spend quality time with furry friends while indulging in food or attending events.