IIPTF PET FESTIVAL PUNE Vol 12 Issue No 10 October 2019 | Page 30

Pawssion For Pets - Industry Careers I STARTED FUR BALL STORY TO SPREAD PAW-SITIVITY AND UNCONDITIONAL LOVE IN THE WORLD By Animesh Katiyar* I t all started when a college decided to get puppies to the campus. While the students were busy giving belly rubs and getting sloppy kisses, one of them sat down to observe the drastic change in the atmosphere and decided to spread this unconditional love in the world. That student was me - I noticed that when I got to foster these pups, I felt a lot calmer and my blood sugar levels also stabilised. This experience was followed by extensive research in the fi eld via which I came across articles and research studies of Harvard Medical College and Virginia Commonwealth University, which had conclusive proof of the stress reducing benefi ts of companion animals. That is how Fur Ball Story was born. We started our operations at Pet Fed 2016 in New Delhi and since then there has been no looking back. Imagine this, you were at your offi ce and were yelled at by your boss because you couldn’t adhere to the deadlines. You cannot share this with your husband because he is already suffering from stress at work. At this juncture, the HR of your company organises a session wherein dogs are brought to your offi ce for the employees to spend some time with. The moment you enter that room, 3 big balls of fur come running to you with wagging tails. While you spend some time with them, you are in awe of those adorable eyes that look at you in a non-judgmental manner and those sloppy kisses that are wiping your blues away. That pretty much sums up the experience of our clients. It is true that this world is a diffi cult place to be in. But when we have some adorable balls of fur willing to spread love around, the opportunity must be grabbed with open arms. The concept of Pet Therapy is a scientifi cally proven one. Harvard Medical School conducted a research titled ‘Get Healthy, Get a Dog’ wherein they have held that by spending time with a dog, there is a considerable decrease in the stress hormone Cortisol and blood pressure, and an increase in neurotransmitters Serotonin and Dopamine. This makes us feel lighter and happier and increases our levels of productivity. We currently have eight dogs in our Furry Army, out of which 4 are adopted, - Angel (Golden Retriever), Muffi n (Labrador), Cocoa (Shih Tzu), Alice (Shih Tzu), Coco (Shih Tzu), Bailey (Golden Retriever), and Luka (German Shepherd). Three of our dogs are in Mumbai, posted at the Mumbai International Airport, and rest of them stay in Gurgaon. 30 Creature Companion | October 2019 • Vol. XII • Issue 10 • Noida