IIC Journal of Innovation 7th Edition | Page 18

I²M²—The Future of Industrial Internet Monetization good example of how the Dynamic Monetization may provide advantages for consumers and society:     scanners, providing better health care and possibly saving lives. In summary the Dynamic Monetization Method has some challenges but the advantages will exceed the risks. And the software industry has already demonstrated feasibility of this approach. Today these machines are typically sold with a 100% Upfront Cost. The high payments force operators to use these machines as much as possible: CT scans are expensive, and if performed unnecessarily, contribute to the rising costs in our health system. If machines like this could be delivered with minimal Upfront Cost and the Usage Cost paid as a share of each scan, the operators could scale back the use of the scanner to only necessary cases. The builder of the CT scanner would likely earn less money per installation, but due to lower Upfront Cost, more hospitals could afford newer scanners, resulting in the same or even higher income for the supplier. If CT scanners are more affordable due to lower Upfront Cost, smaller hospitals in rural areas would then have easier access to modern D YNAMIC M ONETIZATION C HALLENGES For the Dynamic Monetization Method itself there are also many business and technical challenges which require sophisticated solutions. Two of these challenges are described below. Dynamic Monetization of Aggregates Aggregates, defined as components that include sub-components from different builders, are a challenge for the Usage Cost payments: Every Component Builder would receive the individual Usage Cost from the Operational User, even if the component is deeply hidden in the aggregate. But the latter wants to know before he orders such an aggregate what the sum of Usage Costs for all the Components of this Aggregate will Figure 10: Dynamic payment of aggregates IIC Journal of Innovation - 17 -