IIC Journal of Innovation 13th Edition | Page 6

Why are OTA Updates Needed for Intelligent Transport Systems? Over-The-Air (OTA) updates are routinely used in IT, telecom and media industries. Updating a smartphone looks like a natural and desired feature for the end-user, but it is a very complex task due to the diverse nature of the updates (SIM card, phone software and isolated trusted software for micro payments to name a few) and the demographics of smartphones. The motivation behind these updates ranges from security enhancements or bug corrections to behavior changes that go beyond “cosmetics” including: • • • • Wireless speaker power increased from 1200W to 2000W 1 Augmented reality added navigation application Furthermore, OTA has changed from “unknown” to “business critical” at the CxO level. 5 Until recently, Intelligent Transport Systems (ITS) players have not seen an imperative need for OTA. Reasons range from the lack of connectivity to high quality small software and the risks of compromising safety. Updates in ITS have gradually evolved, and some car makers allow full updates of many systems including Advanced Driver Assistance Systems (ADAS). OTA C HALLENGES FOR ITS An ITS OTA solution is nothing without authoring, campaign design and deployment components. While it is clear that the operational aspects will be complex, the most challenging aspects appear at the device level. Solutions will involve hardware evolutions and will impact all components of the OTA value chain. At the device level, the OTA challenges arise depending on whether OTA in ITS is evolving from cost savings to business opportunities including: • o A car can autonomously pick up a user where they are 2 o 5% 3 increase in peak power (0- 60mph in 2.9s instead of 3.2s— 23% more efficient) Regulatory changes o As EU regulations have dramatically changed in Robotics, 4 the same will happen in ITS as the regulator is exposed to new situations Future business models o Engine power adjusted as per flexible subscription. Feature enhancements 1 https://help.devialet.com/hc/en-us/articles/360009457019-Migration-DOS-2-and-Phantom-Premier 2 https://www.tesla.com/blog/introducing-software-version-10-0 3 https://www.tesla.com/blog/35000-tesla-model-3-available-now 4 https://www.europarl.europa.eu/RegData/etudes/STUD/2016/571379/IPOL_STU(2016)571379_EN.pdf Dr. Markus Heyn, a member of the Bosch board of management: https://www.bosch-mobility- solutions.com/media/global/highlights/connected-mobility/updates-over-the-air/internet-connectivity_press-information.pdf 5 IIC Journal of Innovation - 2 -