IIC Journal of Innovation 10th Edition | Page 10

Intelligent Realities For Workers Using Augmented Reality, Virtual Reality and Beyond

the device. Magic Leap One
exhibits the smart glasses form
factor.
Monocle devices. A small screen
in front of one eye. They tend to
be compatible with prescription
glasses. These devices focus on
“assisted reality” – the display of
flat content such as charts,
videos, and text to the side of a
person’s view. 6
As illustrated with the dotted box around
stereoscopic AR, these devices can handle
assisted reality use cases and can satisfy
some use cases in the VR space that don’t
require full immersion. One example of the
latter is examining a virtual 3D model of a
building at arm’s length.

Efficacy of XR in Commercial Settings
Most any new technology both generates
hype and begs questions of its usefulness. In
the case of XR, there have been several
encouraging studies about their efficacy:

In its November-December 2017
issue, Harvard Business Review
published an article “Why Every
Organization Needs an Augmented

Reality Strategy.” 7 The article also
discussed commercial use of VR. In
their research, the authors found
various positive outcomes, including:
o DHL ® and Intel © saw AR related
warehouse picking productivity
gains of 25% and 29%
respectively, with Intel seeing
error rates falling to near zero.
o Newport News Shipbuilding ®
used AR and reduced inspection
time by 96% because the final
design could be superimposed on
a ship.
o Lee Company ® , which sells and
services
building
systems,
calculated a return of $20 on
every dollar it has invested in AR.
An AR experiment by Dr. Steven J.
Henderson and Dr. Steven Feiner of
Columbia University in 2009 found
that a “prototype AR application
allowed a population of mechanics to
locate individual tasks in a
maintenance sequence more quickly
than when using an improved version
of currently employed methods.” 8
In the paper “Virtual Reality and
Augmented Reality as a Training Tool
6
S. Crucius, “What Is Assisted Reality and How Does It Relate to Augmented Reality?” Wearable Technologies, June 2018. [online]
Available: https://www.wearable-technologies.com/2018/06/what-is-assisted-reality-and-how-does-it-relate-to-augmented-
reality/
7
M. Porter and J. Heppelmann, “Why Every Organization Needs an Augmented Reality Strategy,” Harvard Business Review,
Nov-Dec 2017. Available: https://hbr.org/2017/11/a-managers-guide-to-augmented-reality
8
S. Henderson and S. Feiner, “Evaluating the benefits of augmented reality for task localization in maintenance of an armored
personnel carrier turret,” 2009 8th IEEE International Symposium on Mixed and Augmented Reality, Oct 2014. Available:
https://ieeexplore.ieee.org/document/5336486
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