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Salary Survey 2024 Introduction
SALARY SURVEY 2024 OVERVIEW
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“ While stability characterises the broader market , certain regions and sectors remain highly competitive ”
ALASTAIR CLELAND , MANAGING DIRECTOR , PENTASIA – PART OF THE CONEXUS GROUP
It ’ s with great pleasure that I introduce this year ’ s iGB Pentasia Salary Survey , offering a deep dive into the evolving dynamics of talent and compensation within the igaming industry . Our survey provides valuable insights into trends shaping today ’ s market , from salary levels to the key drivers influencing talent demand . This report not only tracks changes but also highlights strategies and opportunities that will guide igaming companies toward sustainable growth in the years to come .
As the front cover headline reveals , salaries have stabilised for the past two years , aligning more closely with inflation . 2023 ’ s increase of 3.98 % and this year ’ s 3.33 % mark a departure from the significant salary growth witnessed between 2020 and 2022 , a period defined by the pandemic ’ s impact . As anticipated in last year ’ s report , this stabilisation has created a more sustainable environment , allowing igaming companies to implement their strategic objectives – such as market expansion – within a framework of more predictable costs .
OPPORTUNITIES IN LATAM
However , while stability characterises the broader market , certain regions and sectors remain highly competitive . For instance , the race to establish a foothold in South America continues to drive fierce competition . Brazil , with numerous applicants for its new licence , is aggressively shutting down black-market operators . Its regulatory landscape mandates specific roles , guaranteeing growth and employment in the region . As a result , experienced candidates for in-demand positions can expect to be well compensated . Colombia , the first country in the region to regulate igaming , reported £ 1.9 billion in revenue in Q2 , alongside 2.1 % GDP growth . These trends signal sustained opportunities in LatAm . Meanwhile , some major operators have faced challenges in the United States , where strategic alignment with the right markets has become essential for success , underscoring the need for a well-considered approach to market expansion .
GROWING FOCUS ON DEI
Globally , demand for top talent remains strong . Today ’ s igaming companies require creative , innovative professionals who bring diverse perspectives . Diversity , Equity , and Inclusion ( DEI ) has become crucial , as companies recognise that a successful human capital strategy must embrace different voices and experiences . We have taken the opportunity in this report to highlight the role of DEI in driving successful outcomes , reinforcing its importance as a cornerstone of strategic talent management .
I want to extend my sincere thanks to everyone who contributed to this year ’ s survey , including those who took the time to share their experiences and our industry experts who have analysed the data and offered their perspectives . Your insights make this report possible , and we hope it serves as a valuable resource for navigating the future of the igaming industry .
Alastair Cleland
SALARY SURVEY 2024