iGB Marketplace Directory iGB Marketplace 2019 | Page 114

SPORTSBETTING SOFTWARE The doorway to a successful sports betting future The world of betting and gaming is changing as we know it. With the ongoing advancements in technology creating more demand for sports information and engagement and the opening of the US market in 2018, there has never been a more crucial time for betting and gaming operators to arm themselves with the tools and knowledge to stay ahead of the game. At the core of this is sports and betting data, and being able to utilise it in a way that generates increased fan engagement and entertainment whilst protecting the industry from any potential threats to its integrity. As the global leader at the nexus of sport, betting and entertainment, Sportradar has spent almost two decades harnessing the power of real-time and predictive data to serve sports betting operators as well as professional leagues, news media and consumer platforms. Annually, Sportradar covers over 400,000 matches across 60 different sports and provides data and analysis for more than 1,000 companies in over 80 countries. Sportradar’s betting arm, Betradar, is the market- leader in betting services. With our entire betting package underpinned by the fastest and most reliable data, we are able to provide the highest- quality products and service fl exibility to shape brand experience and redefi ne bettor’s journeys. Our pioneering solutions have been designed to strengthen bookmaker’s business, no matter how big or small or at what stage of the lifecycle they are at, and ultimately increase revenue. Through our partner-fi rst strategy, we are committed to continuously enhancing our products and services, as well as our sports offer and 114 MARKETPLACE 2019 Sponsored by coverage. Based in over 30 locations across the world, we are also dedicated to growing in new and developing markets including the US, Latin America and Asia. We are in an industry that requires constant innovation and the highest reliability, speed and accuracy. With our wealth of knowledge and sports data repertoire, we have the ability to power the highest level of fan engagement, fuelling growth for bookmakers and operators of all sizes whilst helping to build an ecosystem that is fair for all stakeholders. Through this we are able to provide the widest- ranging betting portfolio for operators, offering everything they need to be able to establish and run a successful bookmaking business. From data collection through to fully managed trading services, this suite of products and services is both technologically sound and highly fl exible, allowing customers, no matter where they are in the world, to boost their offering and revenues whilst managing any associated risk at the level they want. Betting Services Betradar’s breadth of betting services allows us to support every aspect of bookmakers’ betting operations from the one, single dedicated industry defi ning source. With the broadest and deepest