iGB Marketplace Directory 2017/18 | Page 48

CONSULTING CATEGORY SPONSOR Paysafe’s Income Access is a recognised leader in the iGaming industry and has developed a unique expertise in digital marketing for online gaming over its 15 years in operation. The marketing team at Income Access provides strategy and implementation support across the following channels a liate programme management media buying traditional and programmatic search engine marketing social media marketing app store optimisation A content marketing and eb design. Income Access increasingly supports newly-launched operators in both land-based casino and digital environments to evaluate their digital presence and identify opportunities within their competitive spaces. trategies are put in place to increase customer retention and brand engagement as ell as gro customer databases through targeted ac uisition marketing. Contact details: T: +1 514 849 8595 E: [email protected] www.incomeaccess.com 48 | Marketplace 2017/18 Sponsored by