iGB Marketplace Directory 2016/17 | Page 157

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The platform is designed to meet the needs of the iGaming industry, with the ability to track and report on the performance of campaigns across various brands, channels, partners, and creative. . It allows companies to track, report and analyse the performance of different markets and products within their brand including casino, poker, sportsbook, fantasy, lottery, forex, horse-race wagering, bingo and social gaming. CASEXE isand a gambling Operators aggregators are with paidbydeveloper. search (PPC), software Thelink serviced client and integration buildinginand content company was established in support Chinese andcreation, English. Licensing solutions for Competitive on price without 2013 andAccess’ within a few years Income SEM team iGaming operators – compromising on marketing quality, of operating has managed to creates tailored Habanero exciting games Curacao gaming license complete athat lotanof successful strategieshas boost online portfolio, all ofall the requisite projects, becoming of that gaming brandcovers exposure andone improve licensing andin certification, the leaders its segment. products: Casino, Poker, site authority and reach. and a reputation for producing CASEXE solutions allowand Sports Betting, Bingo top performing yet affordable clients not to limit themselves Lottery. Contact: content. Operators and aggregators are years. This includes the ability serviced by client and integration to trackincustomers acquired support Chinese and English. 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Combining SEO and lets them have full T: +1 514of 849 8595 in the freedom choice Contact: Contact: E: [email protected] world of gambling. Daniel Long (Head of Sales) [email protected] incomeaccess.com E: [email protected] www.gaminglicensing.com Contact: Office: [phone] T: [phone] Skype: danieljlong79 E: [email protected] GMT +8 casexe.com www.habanerosystems.com and media partners with Contact: The company, which has offices operators in need of highin Johannesburg, Manila, Sofia, [email protected] quality, targeted traffic. It also and Kiev, boasts a team of www.gaminglicensing.com provides an opportunity for skilled designers, developers, affiliates and performance and mathematicians. Its marketers tohas capitalise management over fouron decades’ worth of experience. previously un-monetised US traffic. Habanero offer a multi-language and multi-currency solution Social gaming operators administered through a single within the social gaming Poker Software back office, tailored to suit the network benefit from the individual requirements. They also provide payment solutions same comprehensive GamingLicensing and an end-to-end casino reporting and tracking management with all software thatsystem traditional industry options supported. iGaming stakeholders have been leveraging for the last 14 performance. Contact: Contact: Daniel Long (Head of Sales) [email protected] Contact: E: [email protected] www.gaminglicensing.com T: [phone] Office: [phone] E: [email protected] Skype: danieljlong79 incomeaccess.com GMT +8 www.habanerosystems.com Sponsored byMarketplace 2016/17 | 5 The technology has evolved to provide intelligence on: online marketing campaigns (i.e. affiliate marketing, display, organic search, pay-per-click (PPC) and social media); mobile campaigns (i.e., mobile web and native apps); and more traditional marketing campaigns (i.e., print, TV, radio and PR). With its in-depth reporting, users of the platform can analyse the lifetime value of acquired customers and seamlessly determine the ROI of each spend. xxx iGaming operators can also leverage the post-impression Ad Serving feature to effectively target campaign and measure customer attribution across all marketing channels. With flexible commission schemes, companies can attribute customers to appropriate channels and offer compensation schemes that are relevant to various actions undertaken, be it register an account, make a deposit, place a bet or generate revenue. Contact: T: [phone] E: [email protected] incomeaccess.com Marketplace 2016/17 |5 Marketplace 2016/17 | 157