iGB Intelligence reports Social Gaming report | Page 3

Contents

Contents
Welcome........................................................................................... 1
Executive summary ....................................................................... 3
PART 1
SOCIAL CASINO............................................................................. 5
Let the games begin...............................................................................................5
Leading social casino publishers ......................................................................6
That’s your slot..........................................................................................................8
Upwardly mobile......................................................................................................9
Facebook’s diminishing role ............................................................................. 10
Casting the net ....................................................................................................... 11

PART 2
SOCIAL MEDIA AND SPORTS BETTING..................................... 13
Social and betting – not a good start............................................................ 13
Leveraging social media .................................................................................... 13
WantMyBet............................................................................................................... 15
Football Index......................................................................................................... 16
‘I bet you…’................................................................................................................ 16
Case studies: WantMyBet, Football Index ..............................................15-16

PART 3
DAILY FANTASY SPORTS ............................................................19
A classic business case study........................................................................... 19
Going up against sports betting...................................................................... 19
Get engaged ........................................................................................................... 21
A sporting chance ............................................................................................... 22

Conclusion..................................................................................... 25

iGaming Business Social Media & Mobile Betting Report

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