iGB Affiliate Monitor September 2024 | Page 17

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Chart 5 : Catena Media revenue Q322-Q224 (€ m )
40
35
30
25
32.3
27.4
36.2
20
15
10
16.9
13.3
14.5
16
12.8
5
0 Q322 Q422 Q123 Q223 Q323 Q423 Q124 Q224
Chart 6 : Catena Media EBITDA Q322-Q224 (€ m )
22 20 18
19.4
16 14 12 10 8 6 4 2 0
11.7
12.3
5.8
2.8
1.5
1.9
0.7
Q322
Q422
Q123
Q223
Q323
Q423
Q124
Q224
Source : company reports agreements where the results have been suboptimal ”.
He added : “ This will have a significant positive impact on the cost base going forward ”.
Again , as with other affiliates , the upside is that Catena is claiming a positive impact on its owned and operated sites which it says saw an improvement during the quarter .
To prove this , the company unveiled a new KPI : the average ranking score of our top keywords .
While Catena ranks and meters thousands of keywords , its primary focus is now on a subset of 70-plus keywords . The actual keywords were not disclosed for competitive reasons and , anyway , Stan said the composition of the keywords may have small
September 2024