iGB-Affiliate-Monitor_FEBRUARY 2022 - Page 23

ACROUD THIRD QUARTER REVIEW
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ACROUD THIRD QUARTER REVIEW
ACROUD-ED MARKET
CEO Robert Andersson ’ s plan to remodel Acroud from under-performing affiliate to hybrid affiliation and affiliate platform services proposition has transformed the company ’ s revenue profile .
A look at the company ’ s revenues since it acquired the Voonix , Matching Visions and Traffic Grid services companies in January shows how much those combined deals have overhauled the business .
Chart 17 : Acroud revenue split SaaS vs . affiliation Q420-Q321
6
5
4
3
2
1
0
2.81
2.5 2.77 Q420 Q121 Q221 Q321
SaaS Af�liation
2.96
3.24
2.72
3.73
February 2022