Future of the industry
Regulation continues to be identified as biggest
industry threat
Q. What are the biggest threats in the industry and why?
(Base: total affiliates - 160)
Operators
shifting affiliates
Increased
competition
Regulation
(excessive/
restrictive/over)
Closure of large
affiliate programmes
38
Fraud/scams
Data tracking
vs. government
restrictions
Increased
taxation
Transparency
iGB Affiliate Survey • July 2018